It seems that the growth of OnePlus he is unstoppable, which shows that things are going quite well for him. We say this because the creator of the company, Carl Pei, has announced its landing in Europe in mid-2015. At this time, they will open their own offices in our continent.
The truth is that this is a movement something surprising, since it takes the step before other Asian manufacturers and shows that its ambition is great (although with some restraint since, for example, the invitation sales system seeks not to take many risks with the stock of phones it offers). In this way it seems that they want to position themselves in the best possible way in the Old Continent, where the OnePlus has obtained great success.
Social media as a microphone
The truth is that Pei has not used any event to communicate this news. What he has done is launch a message on different social networks, such as Google+ o Twitter, which clearly indicates that a mid this year 2015 OnePlus will have its own development offices in Europe.
Growing fast & always looking for talent. We'll open an Europe R&D center in the latter half of 2015. Join the future. http://t.co/XGYYDtMpZc
- Carl Pei (@getpeid) January 30, 2015
The image that the manager has used to illustrate his message is striking, which is none other than a Sony office ... which denotes a certain sarcasm that is not exactly in very good taste. The fact is that for the new office it is to be expected that employees will be needed to carry out their function (in addition, for the moment the chosen country is unknown).
An important step
The truth is that the opening of the offices by OnePlus is something that goes beyond symbolism: it would mean the definitive arrival in Europe, which would increase your potential market share. It seems clear that the invitation system, at least in this region, could come to an end since users in this place are not very used to its use.
In addition, this would imply the use of existing patent rules in Europe by the company, which is always important since some manufacturers in Asian countries are not known for their respect. That is to say, that it would be directly involved in the market playing with standard rules (which speaks very well of the development work that OnePlus follows and of which it already knows something due to what happened in india). The fact is that this same year this company will definitely arrive in Europe, which is good news.
Source: Twitter