Samsung Galaxy S5: London in March or MWC? Rumors, specs, and strategy

  • Dates up in the air: London in mid-March, with a possible announcement at MWC in Barcelona.
  • Expected specifications: 5,1” FHD, 2,5 GHz, 2 GB RAM, 16 MP, fingerprint reader and water resistance.
  • Launch strategy: Samsung prioritizes its own Unpacked to focus attention and not dilute the impact.
  • Ecosystem: Support for wearables like Galaxy Gear and Galaxy Fit, and advanced power-saving modes.

Samsung Galaxy S5 presentation London March

It seems that we will have to wait a little longer to discover one of the smartphones called to be protagonists of the year. The Korean company's new flagship, the Samsung Galaxy S5, is going to be a long time coming before its debut. And everything seems to indicate that There are still a few weeks of waiting left to learn about its design and the new features that the long-awaited terminal will bring.

At first there was talk of a possible presentation during the CES of Las Vegas. However, that date seemed more like a wish than a reality for the community. Therefore, the next key date on the calendar was the Mobile World Congress de Barcelona, which is traditionally held at the end of February. Well, it seems we'll be left wanting to see the Samsung Galaxy S5 making its way around our country. The latest information suggests that Samsung is planning an event in London in mid-March. for the launch of its new device.

Samsung Galaxy S5 sketch

So says Flavio, an Italian journalist who claims to have a very reliable source, who would have revealed to him that The Samsung Galaxy S5 will be launched in Britain in mid-March., a couple of weeks after MWC. This way, we would have a new Samsung Unpacked just around the corner to learn everything about the Samsung Galaxy S5 for the first time, plus any new features the company plans to present at the event.

What is happening with the MWC?

This change in the date for the presentation of the company's new smartphone doesn't catch us off guard. The trend in recent years has been for the industry's major brands to decide not to announce their flagship devices during the MWC in Barcelona. to hold their own events and focus all the media attention. In this way, the classic companies of the sector leave new terminals for the fair. mid-range and input, reserving the big stars for an exclusive stage.

We have already seen it on previous occasions with Samsung. Since the Galaxy S II was unveiled at a Samsung Unpacked, the main terminals such as Galaxy S3, Galaxy S4, Galaxy Note 2, Galaxy Note 3 or Galaxy Gear were unveiled at various Unpacked events throughout the year. This slight delay with respect to the MWC will be more bearable with the rumors and leaks as they emerge. It also remains to be seen whether the company decides to make any other announcements at its event—read: a possible Galaxy Gear 2—that might catch us by surprise.

Samsung Galaxy S5 presentation London March

Conflicting rumors: London in March or MWC in Barcelona

In the previous days they have appeared information and counter-informationWhile some sources place the presentation in London in mid-March, authoritative voices within the mobile ecosystem point directly to the MWC of Barcelona as the chosen location. The well-known Russian analyst and blogger Eldar Murtazin, which has already been right in the past with dates for the Galaxy range, even reached set a specific time for a possible announcement during the MWC, while stressing that there was a certain level of interest within Samsung internal doubt about the exact date. With this background, prudence dictates: until there is an official invitation, nothing is 100% safe.

What to expect from the Galaxy S5: hardware, features, and accessories

Beyond the where and when, the leaks paint a very clear technical profile for the S5. The company has been reinforcing the idea of ​​a device that improve what is important to the user and introduces useful features. Among the most talked-about points:

  • Display: 5,1 inches FHD Super AMOLED with 1.920 x 1.080 resolution.
  • Processor and memory: quad-core chip 2,5 GHz y 2 GB of RAM.
  • Storage: 16/32 GB expandable via microSD up to 64 GB.
  • Chambers: back of 16 SM 0,3 s autofocus and 2,0 MP front.
  • Battery: 2.800 mAh with up to 21 hours of conversation and 10 hours of navigation; Ultra Power Saving Mode which disables non-essential functions and turns the screen black and white to extend battery life.
  • Design: thickness of 8,1 mm and 145 grams; back with a soft-touch finish similar to the Note 3; available in several colors (blue, pink, purple, and white).
  • Safety and resistance: reader of fingerprints and resistance to water and humidity.

In the field of innovation, there has also been speculation about an on-screen identification system in the style of a in-display fingerprint. Concepts such as Reach ID (proposed by external designers) imagine a reader integrated into the touch panel that would be activated by touching it, accompanied by a voice assistant capable of waking up the device with a preconfigured phrase. Although elegant, this solution is considered not viable in the short term at the industrial level at the time of these rumors. Likewise, the arrival of iris readers as an additional step in biometrics.

The ecosystem also gains prominence: the S5 is expected to arrive wrapped in accessories like a new generation of Galaxy Gear and the bracelet Galaxy Fit to monitor activity, with commercial availability of the set in spring if the usual deadlines are met.

Samsung Galaxy S5 presentation London March

The role of the MWC and the strategy of major manufacturers

The doubt between MWC and its own event is not a coincidence. Brands like HTC o LG They have alternated presentations outside of fairs for their flagships (cases such as One, One Max, G and G2), while in Barcelona they have shown Parallel lines (for example, Optimus F). Nokia y Sony They have also reserved key announcements for other events such as IFA Berlin, and Huawei has distributed its calendar with models like the Ascend P2 at the trade show and its P6 sometime later. The objective is clear: do not dilute the impact among a sea of ​​launches.

When MWC is the setting, Samsung transforms it into a grand spectacle: Unpacked with thousands of attendees At the Barcelona International Convention Center, media welcome with parallel events, and messages from its top executives emphasizing that the Galaxy S5 brings together the features that matterThe congress, for its part, brings together tens of thousands of professionals and thousands of companies, with top-level speakers such as leaders of Facebook, WhatsApp, Shazam, financial technology experts and executives of IBM.

Source: Ubergizmo.

While the official confirmation arrives, everything points to a strategy in which Samsung will seek maximize visibility with its own Unpacked or with a dramatic effect at the MWC. In both scenarios, the rumors have painted a very complete S5 in screen, performance, camera and autonomy, with improved biometrics and an accessory ecosystem as its main attractions.